December 1, 1996: Tales of woe
Merchandising, sponsorship, crowds and media all staggering from the effects of the Super League War.
On this day 25 years ago, colleague Ian Heads wrote a sobering piece in the Sun Herald about the impact of the Super League War.
Merchandising was down between 60 and 90 per cent, driving some businesses broke. (Interestingly, merch from this period is now among the most sought-after).
Corporate sponsorship was down 40 per cent. Sponsors lost included Can…